LettsGroup is revolutionising the venture model with advanced technology. Today, technology leadership is a huge determiner of economic and global dominance. LettsGroup is at the forefront, investing in deep tech and pioneering innovative solutions that will shape the future of society and economies.
Led by Philip Letts, the 7th generation of the Letts family and Executive Chair of LettsGroup, the company is equipped with a long-standing family legacy of innovation, and is now combining it with cutting-edge technology to create a systematic approach to venture production. They have two guiding principles and methods to achieve impact in venture building.
First, the Innov@te™ methodology uses a customer-centric approach. It places the customer at the heart of the innovation process. Through tight-loop systems of curation that involve data collection and behavioural analysis, LettsGroup ensures that its ventures are built to meet the needs and behaviours of the target audience, resulting in a higher chance of successful adoption of their products in the global market.
Second, their Size Zero methodology addresses the traditional notion that getting "too big" kills innovation. Instead, it focuses on efficiency and control in scaling ventures, providing a solid foundational structure for sustainable operations. The unique combination of methodologies allows LettsGroup to achieve repeat innovation and sustainable venture building, setting a new standard in the industry.
"LettsGroup is committed to pushing the boundaries of the venture model by leveraging advanced technology and deep tech investments," said Philip Letts, Chair of LettsGroup.
"In today's dynamic global landscape, technology leadership is a key determinant of economic and societal success. We are dedicated to investing in innovative solutions that will shape the future and drive ventures to the top of the global power rankings."
LettsGroup has already made significant strides with its initial ventures. LettsArt, the first NFT-enabled, fully accessible, website platform designed purely for the art world, has quickly gained traction, providing a new way for artists, art dealers and collectors to engage with and better monetize online audiences. LettsSafari, a subscription-based digital climate venture, has also gained momentum in addressing the biodiversity crisis through rewilding initiatives that are defining subscription economy eco-services. Additionally, LettsGroup is developing LettsNews, a fully automated, AI powered news network, and LettsCore, a groundbreaking Media-as-a-Service platform that is creating the first content blockchain.
As LettsGroup marks the 3rd iteration of Letts family incubators in 2023, it continues to redefine the venture model with its innovative approach, looking to drive ventures to develop industry-first practices. The company remains committed to its corporate values of innovation, sustainability, quality, integrity, and family, and aims to make a lasting impact in the world of venture building.